Creating Pal.

A happy and welcoming mascot for Your Design Pals.

Independent/Your Design Pals
Creative Direction:
Your Design Pals
Contributors: Louis Rostro & Parker Anne

Creative Direction: Lorem ipsum
Client: consectetuer adipiscing elit
Additional Design: sed diam nonummy

Objective

Objective

Your Design Pals is a creative collective consisting of three independent designers: Louis Rostro, Parker Anne Poole, and myself. We approach each client professionally and strive to be friendly and welcoming. Pals needed a mascot to embody and reflect our values. 

Approach

Approach

Together we created Pal, A bright and friendly sun who adapts to each use case. We designed Pal to be a visual representation of Pals and the three of us. Pal highlights each of our specialties and helps our clients feel warm and fuzzy. 

Meet our Pal,
The Ultimate Friend.

Pal is ready to embrace you with a hug full of infinite warmth.

A Flexible Illustration System

A Flexible Illustration System

Pal is built from reusable parts created to be flexible and adaptable to new poses. Using vector brushes for things like arms and legs, we can create endless variations of Pal that all fit the Pal illustration style perfectly.

Flexible Illustration System

All the best parts of Pal

Vanilla Pal

Vanilla Pal

Our bare-sun Pal represents Your Design Pals as a whole and exudes warmth and friendliness.

We designed Pal to be modular with an array of differently posed legs, arms, and facial profiles. With this foundation we've been able to apply props and costumes.

Pals Alter Egos

Pals Alter Egos

The three of us each have a version of Pal that represents our specialty skills. Print, Digital/web, and illustration. We also claim a color from our Pals palette. 

Digital Gal

Digital Gal

Parker

Print Chap

Print Chap

Louis

Doodle Dude

Doodle Dude

Bryan (ME!)

Pal's Legacy

Pal's Legacy

Pal has evolved over the years to become more optimized for friendliness. But, we think it would be a shame to omit older versions of Pal from view, so here are some of Pals' celebratory looks from his previous versions.

Made with Pals

Pal is an ongoing project with Your Design Pals. Visit our website to learn more about what we do.

Let's create together.

Reach out and we'll get started!

Let's create together.

Reach out and we'll get started!

Let's create together.

Reach out and we'll get started!

© Bryan Rude 2025 | All Rights Reserved

Made in Framer

© Bryan Rude 2025 | All Rights Reserved

Made in Framer

© Bryan Rude 2025 | All Rights Reserved

Made in Framer